John Hollis knows a thing or two about Texas land and livestock. He’s a seventh-generation rancher and carries on the family business at The Diamond I Ranch in Apple Springs, a small town in East Texas. The ranch was founded in 1889 and has been awarded the Texas Department of Agriculture’s “Family Land Heritage” designation….

Tucker Brown, a sixth generation Texas rancher, grew up on his family’s ranch in Throckmorton, about an hour north of Abilene. The R.A. Brown Ranch, founded in 1895, is known today for their quality genetics, breeding approximately 800 bulls a year including Angus, Red Angus, SimAngus (a cross between Simmental and Angus) and Hotlander breeds….

Ty deCordova of Groesbeck, Texas (about 40 miles east of Waco), grew up in the beef industry. Many of his first memories revolved around waking up early, walking with his brother, Cody, through the pasture to the pens where his father and grandfather would already be toiling away. “We’d play around out there, help with…

Leslie Kinsel is a beef advocate and hard-working business woman in her family’s multi-faceted ranch enterprise, Kinsel Land & Cattle Company, headquartered 10 miles outside of Cotulla, Texas – about 90 miles south of San Antonio. The Kinsel family has a long history of cattle ranching and wildlife management. In the 1920s, her husband Dan’s…

Working with inspiring people to produce what he considers the “greatest protein” in the world is what Gilly Riojas loves most about his job. Gilly is the General Manager for La Babia Cattle Company, a large ranch operation which runs primarily Angus and Charolais-based cattle on acreage sprawling across both Mexico and South Texas. Their…